March 25, 2004

New company uses acoustic technology to see sound

DETROIT, MICHIGAN. March 24, 2004. SenSound, LLC announced today that it has exclusively licensed a patented technology from Wayne State University that allows users to actually see where unwanted sound originates and how it travels through space and time. This novel acoustic holography technology will provide manufacturers of automobiles, airplanes, ships, consumer appliances and industrial machinery with an invaluable tool to quickly and accurately isolate and resolve problems of unwanted sound, resulting in more desirable consumer goods and a safer and quieter workplace.

Wayne State University's College of Engineering and SenSound, LLC will host a kick-off event in the College of Engineering Building, 5050 Anthony Wayne Drive, room 1500 on April 7, 2004 at 1:30 p.m. News media are invited to witness firsthand this exclusive technology.

Developed by Dr. Sean F. Wu, Charles DeVlieg professor of mechanical engineering, and a team of Wayne State graduate students, SenSound's technology creates a 3-D image of sound in space and time that can pinpoint the exact source of noise in a large number of products with a high degree of resolution and accuracy. This system is an effective tool for vibro-acoustic diagnostics on non-planer and irregular surfaces.

Founded by Dr. Wu, Gary Kendra, a Northville, Michigan-based technology attorney, and Sergio Mazza, former President of the American National Standards Institute and Memorex Computer Supplies, SenSound now offers acoustical holography software, complete noise analysis systems and consulting services.
SenSound products will help manufacturing companies to:
  • identify and reduce noise from their products or manufacturing systems;
  • improve manufacturing quality control process for in-line or end-of-line product testing; and
  • conduct product or machinery failure analysis or machinery preventative maintenance.
SenSound products will also serve architectural firms that want to reduce the intrusion of external environmental noise or internally generated noise from HVAC equipment and other sources.

"Our acoustic holography products go beyond the state of the art, providing a unique tool for engineers, architects and product designers that want to reduce or eliminate unwanted sound," said Sergio Mazza, President of SenSound. "We enable users to demonstrate that products meet customer noise specifications in an objective, credible and easily understood manner. Our tools provide a quantifiable analysis of relative noise levels, source locations, and sound quality."

Wayne State University is one of the nation's pre-eminent public research universities in an urban setting. In the past 20 years, Wayne State's research has grown 11 percent annually, with research expenditures reaching nearly $200 million in 2002. Through its multidisciplinary approach to research and education, and its ongoing collaboration with government, industry and other institutions, the university seeks to enhance economic growth and improve the quality of life in the city of Detroit, state of Michigan and beyond.

According to Wayne State University President Irvin D. Reid, "The work of SenSound is another example of how WSU researchers are taking the next step from innovation to implementation. They care about how their discoveries will impact industry and society."

SenSound, LLC is a privately held company based in Detroit, Michigan. SenSound's award winning proprietary technology creates three-dimensional digital images of sound as it travels through space and time. SenSound software is unique in its ability to quickly, accurately and cost effectively map sound sources on arbitrary three-dimensional surfaces. The technology has broad application in product development, manufacturing and architecture, where noise needs to be identified, understood and eliminated, or where manufacturing and machinery defects need to be identified.

Contact

Julie O'Connor
Phone: 313-577-8845
Email: julie.oconnor@wayne.edu

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